Amendola Updates
- Stop Being Boring! Healthcare B2B Storytelling With Humor and HumanityMay 1, 2024 - 6:11 am
- Peerbridge Health Chooses Amendola for Public Relations Program to Educate Market on Remote Heart Failure DetectionApril 23, 2024 - 5:41 am
- The Best Rule in AP Style Is About Animals with NamesApril 17, 2024 - 6:11 am
- Lindus Health Partners with Amendola for PR Program to Promote Groundbreaking Model that Streamlines End-to-End Clinical Trials for Life SciencesApril 4, 2024 - 6:00 am
- The First Rule of Professional Writing: Don’t Bury the LedeApril 3, 2024 - 6:03 am
6 Ways Trade Outlets Trump National Media for B2B Marketing and PR
/0 Comments/in Blog /by Marcia RhodesWhenever we ask clients about their “dream placement,” national media (especially the New York Times and the Wall Street Journal) always top the list. These multi-platform outlets, after all, attract millions of eyeballs on a daily basis. Although there is no denying the substantial publicity boost a mainstream media outlet can bring, trade pubs and […]
What to expect from your PR agency’s account leader
/0 Comments/in Blog /by Philip AnastAs a communications executive working with a PR agency, you might assume that your account team members, and especially your main point of contact, practice what they preach. After all, you hired them to communicate your value to target markets. Yet, it doesn’t hurt to take stock of your agency’s communications prowess. It can be […]
What An Older, More Mature Lebron James Can Teach Us About Crisis Communications
/0 Comments/in Blog /by Brandon GlennIn most cities, a sports star leaving to join another team wouldn’t quite reach the level of crisis. No doubt, the world has countless far more serious and urgent problems. But Cleveland’s a little different than most cities. Egos are a bit more fragile here after decades of job loss, population decline, environmental damage, and […]