Amendola Updates
- Peerbridge Health Chooses Amendola for Public Relations Program to Educate Market on Remote Heart Failure DetectionApril 23, 2024 - 5:41 am
- The Best Rule in AP Style Is About Animals with NamesApril 17, 2024 - 6:11 am
- Lindus Health Partners with Amendola for PR Program to Promote Groundbreaking Model that Streamlines End-to-End Clinical Trials for Life SciencesApril 4, 2024 - 6:00 am
- The First Rule of Professional Writing: Don’t Bury the LedeApril 3, 2024 - 6:03 am
- Consistency, Quiet Determination Keys To Realizing AchievementMarch 20, 2024 - 7:11 am
Maximizing the Value of PR Placements
/0 Comments/in Blog /by Ken KrauseThe big day has finally arrived. After rearranging schedules, sweating out interviews or writing deadlines, and walking the line between “persistent” and “pest” your PR placement has seen the light of day. Huzzah! (I am bound and determined to bring back “huzzah” as something people say when something great occurs.) It feels like a weight […]
How a Book Distilling War Strategies through the Ages Can Inform Your Approach to PR
/0 Comments/in Blog /by Philip AnastIn the months following the fall of Saigon and America’s exit from Vietnam, military personnel at the U.S. Naval War College studied the classics to find answers to the humiliating defeat, according to John Lewis Gaddis, Yale professor, historian and author of the book, “On Grand Strategy.”Gaddis’ book explores war strategies, and the leaders behind […]
Programmatic Advertising The New Drip Campaigns
/0 Comments/in Blog /by Megan SmithEarlier this month, eMarketer covered research from Dun & Bradstreet about the growth of programmatic marketing and how it will influence account-based marketing. Interestingly, 63% of B2B marketers in the research were using programmatic buy in their efforts and 48% were using personalization for their ad placements. The example of how B2B marketers are using […]