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Connect America Engages Amendola Communications for Strategic PR and Marketing Services

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Award-winning Healthcare IT PR agency and personal emergency response systems provider partner to amplify client successes and industry best practices

SCOTTSDALE, Ariz., April 29, 2021 – Amendola Communications, a nationally recognized, award-winning healthcare and technology public relations and marketing firm, announced that Connect America, the nation’s largest independent provider of medical alert systems, has selected the firm to amplify client successes and industry best practices after a competitive review of agencies.

Connect America offers a full suite of reliable connected health solutions, including personal emergency response systems, remote patient monitoring and medication management solutions. Working with more than 1,000 healthcare network partners, Connect America has improved the quality of life for more than a million subscribers and their caregivers during more than 35 years of life safety monitoring.  

“I have worked with Amendola previously which gives me the confidence that Amendola is the firm best able to help us achieve our growth goals with highly effective marketing, PR and social media support. They were my first phone call when I sought a PR partner at Connect America. I am thrilled to be working with them again,” said Janet Dillione, chief executive officer of Connect America. “The agency’s experience in healthcare as well as its deep expertise in marketing and public relations will help us to communicate the value of our connected health solutions that keep patients across the U.S. safe every day.”

“Vulnerable populations such as the elderly often need immediate medical intervention in the event of emergencies such as falls, medication mismanagement, or sudden changes in vital signs,” said agency CEO Jodi Amendola. “It is so gratifying to work with a repeat client to help tell its story and to educate the company’s target market on the value of its personal emergency response and remote monitoring systems. Connect America saves lives.”

Amendola is implementing a comprehensive media and communications plan for Connect America that will showcasethe company’s current technology and services, new offerings, accomplishments, customer wins, and industry partnerships. Recently Connect America announced it has been awarded a three-year contract to provide Personal Emergency Response Systems (PERS) to Medicaid recipients in New York City.

About Amendola Communications

Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.

About Connect America

Headquartered in Bala Cynwyd, Pa. Connect America is a leading provider of connected health solutions dedicated to improving access to care, safety, independence, and quality of life. Its growing portfolio of medical alert systems, remote patient monitoring, and medication management solutions help bridge the gap between individuals and their health partners, providing a more connected health experience. Connect America is proud to offer innovative healthcare technologies that help improve the lives of those they serve. For more than 35 years, the company has been delivering value-based solutions committed to quality care, improved health outcomes, increased patient satisfaction, and reduced costs. Its mission is to ensure that every individual, patient, and provider have access to the life-saving benefits of receiving the right care at the right time. 

Media contact: Kim Warth; kwarth@acmarketingpr.com

Infectious Disease Testing Leader Alveo Technologies Engages Amendola Communications

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Award-winning healthcare PR agency to raise profile of rapid infectious disease testing platform through media engagement

SCOTTSDALE, Ariz., April 22, 2021 – Amendola Communications, a nationally recognized, award-winning healthcare and technology public relations and marketing agency, announced today that infectious disease testing technology leader Alveo Technologies has chosen the firm as its public relations agency to manage thought leadership initiatives, media relations, content marketing and social media.

Alveo is leading the transformation of the consumer health tech market with a low-cost, easy-to-use diagnostic platform that will change the way infectious diseases are detected and managed. With an initial focus on acute respiratory infections, including COVID-19, Influenza A/B and RSV, Alveo’s agile and dynamic be.well diagnostic platform can be adapted to detect a wide range of diseases that threaten public health.

“Creating greater accessibility to rapid, accurate, easy-to-use infectious disease testing is a key step to managing COVID-19,” said Ron Chiarello, founder and CEO, Alveo Technologies. “We are excited to more broadly share the story of how our be.well diagnostic testing platform can contribute to this important global initiative, and look forward to collaborating with Amendola to amplify our message.”

“Amendola is excited to be partnering with Alveo right before their be.well COVID-19 Test is poised to begin commercialization,” said Jodi Amendola, agency CEO. “We look forward to helping raise awareness of how Alveo is leading the transformation of the consumer health tech market with a low-cost, easy-to-use diagnostic platform that will change the way infectious diseases are detected and managed.”

About Amendola

Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead-gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands, as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.

About Alveo Technologies
Alveo is leading the transformation of the consumer health tech market with a low-cost, easy-to-use diagnostic platform that will change the way infectious diseases are detected and managed. With an initial focus on acute respiratory infections, including COVID-19, Influenza A/B and RSV, Alveo’s agile and dynamic be.well diagnostic platform can be adapted to detect a wide range of diseases that threaten public health. Affordable access to real-time results will transform the way individuals, healthcare providers and public health professionals identify and manage disease outbreaks. With be.well, we will know sooner, act faster and make better-informed decisions toward personalized intervention options that benefit individuals and the entire population.

To learn more visit https://alveotechnologies.com

Media contact: Marcia G. Rhodes; mrhodes@acmarketingpr.com

FDS Amplicare Selects Amendola Communications as Agency of Record

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Award-winning Health and Health tech PR and marketing agency and innovative pharmacy solutions provider partner to amplify client successes and industry best practices

SCOTTSDALE, Ariz., April 13, 2021 – Amendola Communications, a nationally recognized, award-winning healthcare, health tech and life sciences public relations and marketing firm, announced today that FDS Amplicare has selected the firm as its public agency of record.  Amendola is implementing a comprehensive media and communications program that will showcasethe success of FDS Amplicare’s collaborative work with clients and bring greater awareness of its pharmacy software solutions, which include business intelligence, medication synchronization, claims reconciliation and medical billing.

“We are strong advocates for community pharmacists, who have so many stories to share, explains David Roth, chief growth officer, FDS Amplicare. “It has been a challenge to break through the COVID news cycle, but Amendola’s broad experience and deep relationships with pharmacy and healthcare media and digital influencers is what got our attention and they have delivered since day one. They generated immediate visibility with creative storytelling in our top tier media targets and we look forward to ongoing awareness and market momentum.”

FDS Amplicare has more than 30 years of experience in delivering pharmacy software solutions ranging from claims reconciliation and medical billing to business intelligence, patient communications, and Medicare plan selection. By combining proven technologies and pharmacy clinical and financial expertise, these solutions help pharmacies and their patients save time and money while delivering quality patient care.

Welcoming FDS Amplicare’s industry-leading pharmacy software solutions to the agency roster, Jodi Amendola, CEO of Amendola said, “We value FDS’ commitment to advancing financial and operational efficiencies of community-based pharmacies. It aligns perfectly with our results-oriented approach and passion for improving the healthcare system. It has been a pleasure to leverage their unique data, client successes and vision to the fast-changing market.”

To learn more about Amendola, visit www.acmarketingpr.com. To learn more about FDS Amplicare, visit www.fdsrx.com or www.Amplicare.com.

About Amendola Communications

Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.

About FDS Amplicare 

FDS Amplicare strengthens the health of pharmacies and their patients. Through the delivery of innovative software products and services, we enable the evolution of the clinically focused New Era Pharmacy, empowering our clients to provide comprehensive pharmacy and clinical care services for their communities. To learn more about FDS Amplicare, visit www.fdsrx.com or www.Amplicare.com.

Virtual Care Leader eVisit Taps Amendola as Agency of Record

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Healthcare IT PR agency aims to amplify voice of enterprise-ready virtual healthcare platform through media engagement

SCOTTSDALE, Ariz., Jan. 28, 2021 – Amendola Communications, a nationally recognized, award-winning healthcare and technology public relations and marketing firm, announces that virtual care leader eVisit has selected the group to manage its media outreach and thought leadership initiatives. The decision comes after an extensive review of other national agencies.

Founded in 2014, eVisit started with the goal to simplify the way healthcare organizations deliver care to their patients, regardless of where they are. As a result of the COVID-19 pandemic, telehealth has accelerated and virtual care solutions are a crucial way health systems and hospitals are delivering patient care and staying competitive.  As a market leader, eVisit aims to ensure virtual visits are as easy as possible for providers and their patients, all while enhancing care quality.

“We are tremendously excited for this partnership with the Amendola team,” says Bret Larsen, CEO and Co-founder, eVisit. “We chose Amendola because of the team’s energy and passion for earned media, their keen ability to see a good story and their expertise in healthcare. As we continue toward our vision to simplify healthcare delivery to everyone, everywhere, we welcome their contribution with more eyes on our mission, technology and services, as well as to help us amplify eVisit’s unique position in the marketplace.”

Amendola joined forces with eVisit shortly after the virtual care leader raised $14 million in series A funding. In 2020, eVisit also saw their inclusion in the 2020 Gartner Market Guide for Virtual Care Solutions, which names eVisit as a Representative Vendor and cites the five critical capabilities to look for when selecting a virtual care solution. A tremendously useful tool for healthcare leaders, a complimentary copy of the Oct. 2020 Gartner Market Guide for Virtual Care Solutions can be accessed by clicking here.

Amendola will leverage its media relationships to help showcase eVisit’s services, innovation, consultative approach and customer successes, with an emphasis on securing exposure opportunities through media, speaking and other engagements for company leadership, its customers, and the providers and patients who benefit directly from the eVisit solution. 

“Amendola thrives by telling stories. We earn media engagements by focusing on education, and by digging deep to find interesting angles that writers and reporters will want to delve into,” says agency CEO, Jodi Amendola. “As virtual care becomes the norm, it’s an honor to work with eVisit, a company whose founders are mission-driven and believe in the need to simplify healthcare delivery to everyone, everywhere.”

About Amendola

Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead-gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands, as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.

About eVisit
eVisit simplifies healthcare delivery with its market-leading virtual care platform. With eVisit, healthcare organizations can deliver faster, more accessible virtual care using their own network of providers, regardless of specialty. eVisit works seamlessly across enterprise service lines and departments to improve outcomes, reduce costs, and boost revenue. Based in Mesa, Ariz., eVisit helps more than 100 healthcare organizations, including the largest systems in the U.S., innovate and succeed in today’s changing healthcare market. eVisit is a Representative Vendor in the Gartner 2020 Market Guide for Virtual Care. Get your complimentary copy here. For more information, visit evisit.com. 

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Media contact: eVisit@acmarketingpr.com

ICYMI – PR, Marketing and Social Media Advice from the Amendola Blog

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Award-winning health IT agency offers guidance applicable in virtually any industry

SCOTTSDALE, Ariz., Dec. 15, 2020 – Amendola Communications has built an outstanding reputation as one of the leading public relations, marketing, and social media firms serving healthcare, health IT, and life sciences organizations. So it’s no surprise that its blog, peppered with contributions from the entire team, would become a favorite destination for information among organizations, reporters and others within those industries.

While healthcare is always on their minds, the reality is the advice proffered by the award-winning agency extends well beyond its core healthcare market. In fact, as these posts demonstrate, most of the content generated and topics covered are applicable in virtually any industry. Here’s a quick sample from the past few months.

In “Branding: Be Yourself, Earn Engagement,” the post describes how CEOs and other organizational leaders can stand out among their peers by being authentic and really saying something about what’s happening in the world, or their world, rather than playing it safe. It uses the example of Elon Musk, CEO and Founder of Tesla Motors, SpaceX, and other companies to show that being yourself and taking a stand rather than putting out vanilla pap is a way to create an indelible brand and drive intense loyalty and engagement in the market. READ MORE >>

Of course, the COVID-19 pandemic has been an all-consuming story for pretty much everyone this year. It has been such a sentinel event you might think all the old rules have gone out the window. The post “Revisiting ‘The Four Ps’ of Marketing During a Pandemic” takes this topic on head-on. It shows that these tried-and-true principles still apply, but must be adjusted to reflect the reality in which we’re currently living. READ MORE >>

Then there is the agency’s advice on “Breaking Into the Policy World Through Public Relations.” Government policy can have a profound effect on organizations as well as industries. Yet many in both simply shrug their shoulders at the prospect of influencing policy, assuming it requires a significant investment in heavy-duty lobbyist firms. Yet that isn’t always the case. This post describes strategies organizations in a variety of industries can use to help ensure policy decisions go their way – or at least do not work against them. READ MORE >>

Finally, for those interested in the personal side of business there is this heartfelt homage from agency CEO Jodi Amendola to the influence her mother has had on her career. Written shortly after receiving the news that Kamala Harris would become the nation’s first female Vice President, “Women Leaders: A Tribute to My Mom,” recounts the lessons her mom, Thelma Kurzweil, taught her throughout her life, including the importance of just being a good person and taking responsibility for your own happiness. Sadly, Thelma passed away shortly after Jodi’s blog was published in November and we are not sure if she had a chance to read it but, as Jodi said, “Nothing was left unsaid.” READ MORE >>

This is just a sampling. The Amendola blog has been around for several years, offering timely and evergreen advice that covers the gamut of activities of interest to PR, marketing, social media, digital content and other allied professionals. This information is offered free, so be sure to explore it in-depth and subscribe.

About Amendola Communications

Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.

Media Contact: 
Marcia Rhodes, Amendola Communications, mrhodes@acmarketingpr.com

Amendola Named Finalist for Multiple Ragan 2020 PR Daily Awards

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Agency honored for high impact PR, thought leadership and digital campaigns during pandemic year

SCOTTSDALE, ARIZ., Dec. 1, 2020—Amendola Communications, a nationally recognized, award-winning healthcare and technology public relations and marketing agency, announced today that it has been named a finalist in Ragan’s 2020 PR Daily Awards in multiple industry and award categories, including Healthcare Media Relations Campaign of the Year and Grand Prize—PR Campaign of the Year for Biofourmis, Healthcare Thought Leadership Campaign for Air Methods, and Thought Leadership Campaign for Kaufman Hall.

Ragan’s 2020 PR Daily Awards represent the organizations and communications teams behind the best communications campaigns, projects, initiatives and content from the past year. Through clear strategy, sharp creative, and flawless execution, Amendola was able to generate hundreds of media placements, secure key thought leadership opportunities, drive social media and digital engagement, and propel awareness and positive perceptions.

Amendola’s nominations include:

Healthcare Media Relations Campaign of the Year and Grand Prize: PR Campaign of the Year for Biofourmis—With Amendola’s strategic guidance and execution, Biofourmis secured nearly 100 media placements in 12 months, focusing on thought leadership and brand awareness. Notable earned article placements included the Wall Street Journal, Boston Globe, Tech Crunch, Axios and Business Insider as well as top national healthcare and health IT trade media. Following a headquarters move from Singapore to Boston, the company went from being virtually unknown in the U.S. market to becoming top-of-mind experts for reporters covering digital therapeutics, artificial intelligence, remote monitoring and wearables.

Healthcare Thought Leadership Campaign for Air Methods—The Amendola/Air Methods “No Membership Required” campaign ran between November 2019 and June 2020. With extensive media outreach, the NMR campaign outlined Air Methods’ commitment to continued high-quality air medical services as well as its focus on eliminating potential financial burdens for its patients. Amendola skillfully communicated this message to show what Air Methods has done to revolutionize medical care in the air while also serving as patient advocates. Amendola’s aggressive outreach and content development generated 209 organic media placements in national, trade and local media, and its digital campaign earned more than 21 million video plays, 25 million impressions, and more than 21 million post engagements.

Thought Leadership Campaign for Kaufman Hall—Amendola developed a PR campaign focused on how hospitals and health systems confronted COVID-19 from a financial perspective. Built on a steady cadence of outreach to media across national, business and trade publications, the program generated 159 original placements, 115 of which were initiated and secured in three months, starting on March 1, 2020. Key placements appeared in Crain’s Chicago Business, Bloomberg News, Modern Healthcare, Inside Higher Education, Bank Business and the Chicago Tribune.

“These nominations are a testament to our teams’ dedication to outstanding and measurable results for our clients,” said agency CEO Jodi Amendola. “It is especially gratifying to be honored during the toughest news cycle I can remember in my 30 years in the business because of the COVID-19 pandemic. It really speaks to the talented team at Amendola and the strong relationship we have with the media and our clients. In each of these three campaigns, Amendola’s account teams provided unmatched results and value to our clients. We strive to find new and interesting ways to tell our clients’ stories, identify opportunities, and deliver award-winning results—and this news is a validation of that approach.”

In addition to earning these finalist spots with Ragan’s 2020 PR Daily Awards, Amendola Communications has earned numerous awards for its market leadership in PR and marketing.

About Amendola Communications

Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.

Media Contact:
Marcia G. Rhodes, VP, Amendola Communications, mrhodes@acmarketingpr.com

Amendola Named Finalist in 2020 Platinum PR Awards

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Agency honored for its work on Air Methods’ No Membership Required program

SCOTTSDALE, Ariz., Oct. 22, 2020—Amendola Communications, a nationally recognized, award-winning healthcare and technology public relations and marketing agency, announced today that it has been named a finalist in PR News’ 2020 Platinum PR Awards for its strategic integrated PR, social media and digital campaign with Air Methods, a leading national air medical services company. This distinction is one of several awards the agency has earned in recent years for its ability to develop high-value content for healthcare organizations that speaks to market needs.

Amendola focused on establishing Air Methods as a leader in reforming the air medical services industry with its No Membership Required (NMR) program, created to eliminate unnecessary air medical memberships for patients and shift the focus to going in-network with health insurance companies throughout the U.S. The primary goal was to educate the public about Air Methods’ efforts and demonstrate the company’s thought leadership in industry best practices, billing reform and clinical innovation.

“Collaborating with Air Methods on this important NMR campaign is vital to paving the way for necessary changes to eliminate unnecessary memberships for patients/consumers,” said agency CEO Jodi Amendola. “We’re honored that our hard work and impressive outcomes have been recognized by PR News. The results of this campaign really speak for themselves: our aggressive outreach and content development generated 209 organic media placements and our digital campaign earned more than 21 million video plays, 25 million impressions, and more than 21 million post engagements. Most importantly, this campaign and our overall partnership with Air Methods, has led to increased awareness of the company as a visionary leader and industry trendsetter in the air medical services industry.”

With extensive media outreach, the NMR campaign outlined Air Methods’ commitment to continued high-quality air medical services as well as its focus on eliminating potential financial burdens for its patients. Amendola skillfully communicated this message to show what Air Methods has done to revolutionize medical care in the air and serve as patient advocates.

“The Amendola/Air Methods partnership has shown results from the beginning,” said Dallan Huff, Air Methods senior vice president of Marketing and Communications.  “As the first air medical company to eliminate air medical memberships, we knew we would be plowing new ground and Amendola was critical in ensuring our success.  They were able to help us create a strong narrative on why memberships were the past and how Air Methods was leading the industry into the future.”

In addition to sharing article placements with a wide audience, a nonstop stream of social media posts delivered positive, consistent and constructive messaging that promoted the NMR program itself along with the underlying principles behind it. Amendola curated content from a wide variety of sources, even some that had been critical of prior industry practices, to further the message that Air Methods was at the tip of the spear for reforming the way the business side of emergency air transport is delivered.

PR News’ Platinum PR Awards celebrate the ingenuity and leadership behind the year’s most outstanding communications initiatives. Platinum PR Award winners set industry benchmarks for excellence across all areas of PR.

About Amendola Communications

Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.

Media Contact: Marcia G. Rhodes; mrhodes@acmarketingpr.com

Pivot Point Consulting Engages Amendola for Strategic PR and Marketing Services

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Health IT PR award-winning agency and Best in KLAS consulting firm partner to amplify client successes and industry best practices

SCOTTSDALE, Ariz., Oct.13, 2020 – Amendola Communications, a nationally recognized, award-winning healthcare and technology public relations and marketing firm, announced that Pivot Point Consulting has selected the firm to amplify client successes and industry best practices after a competitive review of agencies.

With 450+ consultants and serving more than 100 provider and payer organizations nationwide, Pivot Point Consulting, a Vaco Company based in Brentwood, Tenn. provides Best in KLAS healthcare IT services ranging from advisory, implementation, optimization, managed services and talent solutions.

“Pivot Point Consulting is thrilled to have Amendola in our corner,” said Rachel Marano, Pivot Point Consulting’s Managing Partner and Co-Founder. “Having been recognized as the 2020 Best in KLAS Overall IT Services Firm, as well as a Best Place to Work by Modern Healthcare, we’re excited to join forces to share our story with a broader audience who may not be as familiar with the successful outcomes we’ve accomplished with our clients in mission-critical segments including Managed Services, Revenue Cycle, M&A, Telehealth and Data Analytics.”

“We look forward to the opportunity to broadcast Pivot Point Consulting’s experiences and KLAS-ranked quality in the market,” said agency CEO, Jodi Amendola. “They are a fast-rising powerhouse in the health IT consulting industry — executing innovative strategies for their clients and creating a truly differentiated experience for their consultants.”

Amendola is implementing a comprehensive media and communications plan that will showcasethe success of Pivot Point Consulting’s collaborative work with their clients and bring greater awareness of their breadth of services and innovations as a healthcare IT consulting and advisory leader.

“Our goal is not only to tell our story, but more importantly to share and celebrate the excellent work our clients and consultants are doing,” says Marano. “We are excited to drive the healthcare IT conversation forward at a time when learning and sharing lessons with the community has never been more important.”

About Amendola 

Amendola is an award-winning, insights-driven public relations and marketing firm that integrates media relations, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the industry’s best-known brands as well as groundbreaking startups that are disrupting the status quo. Nearly 90% of its client base represents multi-year clients and/or repeat client executives. Amendola’s seasoned team of PR and marketing pros understand the ongoing complexities of the healthcare ecosystem and provide strategic guidance and creative direction to drive positive ROI, boost reputation and increase market share. Making an impact since 2003, Amendola combines traditional and digital media to fuel meaningful and measurable growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.

About Pivot Point Consulting 

Pivot Point Consulting, the 2020 Best in KLAS: Overall IT Services Firm, enables healthcare organizations to realize the most value from their technology and data through their Advisory, Implementation, Optimization, Managed Services and Talent Solutions. Pivot Point Consulting works with provider and payer organizations and has 450+ employees serving over 100 clients nationwide. Pivot Point Consulting has earned many industry and workplace quality awards including: Best in KLAS: Overall IT Services Firm (2020), Top Three Best in KLAS for HIT Implementation and Support (2015, 2016, 2017, 2018, 2019), Highest Rated Vendor in KLAS Implementation Services in the Select Category (2017), #1 in KLAS for Epic Consulting in the Select Category (2016), and was named one of Modern Healthcare’s Best Places to Work (2020). For more information, visit www.pivotpointconsulting.com and follow Pivot Point Consulting on LinkedIn.

Media Contact: 

Marcia Rhodes 
Amendola Communications 
mrhodes@acmarketingpr.com 

Diameter Health Engages Amendola For Strategic Public Relations, Social Media and Content Marketing Services

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Healthcare agency to increase awareness of scalable solutions for streamlined clinical data optimization

SCOTTSDALE, Ariz., Sept. 24, 2020 – Amendola Communications (Amendola), a nationally recognized, award-winning healthcare and health IT public relations and marketing firm, announced that Diameter Health has hired the agency to provide strategic PR, social media and content marketing services to drive thought leadership and visibility of its clinical data optimization technology for health plans, state and federal government, health information exchanges and throughout the healthcare ecosystem.

Amendola will promote Farmington, CT-based, Diameter Health through ongoing PR and content development programs, supported by Amendola’s top-tier industry and media relations team. Drawing on Amendola’s deep industry knowledge and diverse media relationships in healthcare, business and consumer media, the comprehensive program will promote the benefits of quality healthcare data that improves patient care, increases revenue, as well as reduces administrative burden.

“I’ve worked with Amendola at two previous companies and Jodi and the A-team deliver top notch results,” says Terry Boch, chief commercial officer at Diameter Health. “In the short time we’ve been working together, the program has already made an impact. Their depth of healthcare knowledge, marketing and public relations expertise and industry connections have been fundamental in communicating our solutions for clinical data optimization to clients and prospects.” 

“I am ecstatic to add Diameter Health to our growing family of companies that rely on Amendola to gain ongoing visibility in a dramatically shifting marketplace,” said agency CEO Jodi Amendola. “Diameter Health, which normalizes and enriches clinical data to create real time value, improving both the quantity and quality of data, is leading the way with improved ROI, which is especially important during this economic environment. In addition to delivering industry leading technology to automate data optimization for clients with real successes and outcomes, the company is led by an experienced, proven management team. We look forward to the ongoing partnership and to building momentum to drive strategic growth.”

With automated, proven technology and a five-step data optimization process, Diameter Health improves both the quality and quantity of clinical data available to drive critical business and healthcare processes. Diameter Health provides a longitudinal patient record, packaged and ready for use in HEDIS reporting, risk adjustment, care management, and gaps in care solutions. With a highly scalable platform that aggregates clinical data from disparate systems, Diameter Health’s solutions deliver FHIR-ready standardized, interoperable data that is more accurate and complete.

About Amendola Communications

Amendola is an award-winning, full-service and insights-driven public relations and marketing firm that integrates PR, social media, content and lead gen programs to move healthcare, life sciences/pharma and healthcare IT decision-makers to action. The agency represents some of the best-known brands and groundbreaking startups that are disrupting the status quo. Amendola’s seasoned team of PR and marketing veterans understand the complex healthcare environment and provide strategic guidance and creative thinking to deliver proven ROI that boosts reputations and drives market share. Making an impact since 2003, with an unprecedented number of repeat clients, Amendola combines traditional, digital and new media to drive growth. For more information about the industry’s “A-Team,” visit www.acmarketingpr.com, and follow us on Twitter and LinkedIn.

About Diameter Health

Diameter Health is the standard for clinical data optimization, transforming raw patient information into the highest quantity and quality of interoperable data for healthcare organizations. Powered by automated, scalable, auditable technology and a team of industry experts, Diameter Health delivers actionable and enriched clinical data that enables real-time transactions, improved analytics, reduced cost, and better care outcomes. The Diameter Health platform enables organizations that depend on multi-source clinical data streams, such as health plans, Health Information Exchanges (HIEs), healthcare IT, life insurers, and state and federal governments to realize greater value from their data. For more information, visit www.diameterhealth.com or contact us at info@diameterhealth.com.

Media Contact:

Marcia G. Rhodes, VP, Amendola Communications

mrhodes@acmarketingpr.com

Amendola Taps Philip Anast for General Manager Position

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SCOTTSDALE, Ariz., June 30, 2020 – Amendola Communications, a nationally recognized, award-winning healthcare and health IT public relations and marketing agency, has promoted Philip Anast to the position of General Manager, the agency announced today. Anast is a PR agency veteran with more than two decades of experience in account leadership and executive roles at B2B, healthcare/health IT and technology agencies. In alignment with Amendola’s policy to promote from within, Anast previously served as a Senior Account Director at Amendola, providing strategy and oversight for numerous client accounts over the past three years.

As General Manager, Anast is taking on a number of leadership roles. On a daily basis, he handles employee and client relations, and is managing agency-wide best practices. He also manages major agency projects and evaluates and implements new products and services that expand the agency’s digital marketing, social media and analytics capabilities.

“Philip has built an impressive career at PR agencies of all sizes and is ideally suited for the role of Amendola’s General Manager,” said Jodi Amendola, founder and CEO of Amendola Communications. He is objective, solutions-oriented, and cares about agency employees and clients. Philip is not only an exceptional account director, he also brings to the table strong managerial experience.”

In addition to his General Manager role, Anast serves as strategist for a number of accounts.

Anast has served in senior positions in large and small agencies over the years. Prior to joining Amendola,  Anast was Vice President at Chicago-based PR firm Tech Image. During his 15-year tenure there, Anast was instrumental in managing client programs, providing strategic counsel, pitching new business, growing client relationships, teaching best practices and managing finances.

During his prolific career, Anast has provided public relations expertise to clients such as HP, Language Analysis Systems, Motorola, PricewaterhouseCoopers, Kaufman Hall, Vocera (VCRA), Capsule Technologies, Lightbeam Health and others.

“I’m pleased to step into the role of General Manager at Amendola. I see Amendola growing on multiple levels, including our client portfolio, service offerings and account director and support teams,” Anast said. “My chief goal for the new role is to set us up for success as we expand our footprint in public relations, digital and content marketing, and social media.”

Members of the media can access Anast’s bio here.

About Amendola Communications 
Amendola is an award-winning, national public relations, marketing communications, social media and content marketing firm. Named one of the best information technology (IT) PR firms in the nation four times by PRSourceCode, Amendola represents some of the best-known established brands and groundbreaking startups in the healthcare and HIT industries. Amendola’s seasoned team of PR and marketing pros delivers strategic guidance and effective solutions to help organizations boost their reputation and drive market share. For more information about the PR industry’s “A-Team”, visit www.acmarketingpr.com, and follow Amendola on Twitter and LinkedIn.

Media Contact:
Marcia G. Rhodes
Amendola Communications
480.664.8412 ext. 15
mrhodes@acmarketingpr.com