Vocera Taps Amendola for Public Relations, Social Media, and Content Marketing Strategy & Execution

Amendola Communications, a nationally recognized, award-winning healthcare and healthcare IT public relations and marketing agency, announced today that it has been selected as the agency of record for Vocera Communications, Inc. (NYSE:VCRA). Amendola will provide a broad range of public relations and content services that promote Vocera’s mission to break down communication barriers and improve the healthcare experience for patients, families and care team members around the world.

“We knew Amendola Communications was the right agency to promote our unique value proposition to the right audiences and media outlets, with its deep industry knowledge and significant media and analyst relationships in the healthcare and healthcare IT sectors,” said Kathy English, Vice President of Enterprise Marketing. “The decision to hire Amendola was a clear and easy one to make after vetting the agency’s track record of delivering high-performance PR and marketing campaigns in our targeted markets. In just a few months, Amendola has already exceeded our expectations.”

Smartphones and wireless technology are fundamentally changing how care teams connect and collaborate, and Vocera is leading the way by supporting all types of communication, working in concert with multiple devices, and integrating with more than 70 clinical systems. The Vocera Communication Platform provides a secure, enterprise-class solution with an intelligent active staff directory that enables users to connect and communicate with each other instantly via voice communication, secure text messaging, and contextual alarm notifications. Used by more than 1,000 hospitals around the world, Vocera delivers the right information to the right person at the right time, saving valuable steps and time.

Amendola Communications is executing public relations, social media and content marketing strategy and programs for Vocera, with a special focus on the company’s thought leadership. Vocera’s leadership team is made up of widely respected clinicians and tech industry luminaries who are at the forefront of national movements in healthcare today, including offering technology solutions that address longstanding communication challenges and restoring the human connection at every point of a patient’s healthcare experience.

“We felt an instant connection to Vocera’s impressive team and look forward to promoting their initiatives and successes in this high-tech market where we have deep expertise,” said Jodi Amendola, CEO of Amendola Communications. “Our team is leveraging both Vocera’s thought leaders and clients to convey their important value proposition to the healthcare industry that critically depends on teamwork and the right information in order to globally dismantle communication barriers across even the largest healthcare enterprises.”

About Amendola Communications
Amendola Communications is an award-winning national public relations, marketing communications, social media and content marketing firm. Named one of the best information technology (IT) PR firms in the nation four times by PRSourceCode, Amendola represents some of the best-known brands and groundbreaking startups in the healthcare and HIT industries. Amendola’s seasoned team of PR and marketing pros delivers strategic guidance and effective solutions to help organizations boost their reputation and drive market share. For more information about the PR industry’s “A Team,” visit www.acmarketingpr.com, and follow Amendola on Twitter and LinkedIn.

Media Contact: Tara Stultz | 440.225.9595| tstultz@acmarketingpr.com

PR and Marketing Innovator Jodi Amendola to Serve on Arizona HIMSS Board

Jodi Amendola, CEO of Amendola Communications, a nationally recognized, award-winning public relations, content creation and marketing firm specializing in healthcare and health information technology (HIT), has been invited to the board of the Arizona Chapter of the Health Information Management Systems Society (AzHIMSS).

Amendola will serve as chair of the AzHIMSS Marketing & Communications Committee, which supports the communication and outreach needs of the chapter. In this role, she will oversee all communications activities, including managing the website, promoting events, coordinating with other chapter committees and performing outreach to existing and prospective chapter members.

“We are very excited to have Jodi working with the AZ HIMSS Chapter board!  Her expertise will help us elevate the chapter to a greater level,” said Laura Young, president, AzHIMSS.

“I’m thrilled to have the opportunity to volunteer alongside other leaders in the Arizona HIT community to make our HIMSS chapter successful,” Amendola said. “Amendola Communications has been part of this robust HIT community since its founding in 2004. It will be a privilege for me to strengthen relationships with other leaders in this space and to build new relationships through my work with the chapter.”

Working with AzHIMSS is the latest opportunity for Amendola to give back to the healthcare community. She was also recently asked to serve as a judge for the 2016 Healthcare Marketing IMPACT Awards sponsored by Advertising Age and Modern Healthcare.

Amendola has delivered high-impact public relations and marketing campaigns for the healthcare and HIT industries for more than 25 years. She is an active member of the National Charity League, Inc., and has served on numerous boards including the Arizona Friends of Foster Children Foundation and the X2 Health Network, a non-profit exclusive executive women’s health network.

To download Jodi’s photo, click here.

Tweet This:  Jodi Amendola (@jamendola) invited to Arizona HIMSS Board http://bit.ly/2bd5lDo | #PR #healthIT #Marketing @AZHIMSS

 

About Amendola Communications

Amendola Communications is an award-winning national public relations, marketing communications, social media and content marketing firm. Named one of the best information technology (IT) PR firms in the nation by PRSourceCode for four years running, Amendola represents some of the best-known brands and groundbreaking startups in the healthcare and healthcare IT industries. Amendola’s seasoned team of PR and marketing pros delivers strategic guidance and effective solutions to help organizations boost their reputation and drive market share. For more information about the PR industry’s “A Team,” visit www.acmarketingpr.com, and follow Amendola on Twitter, LinkedIn and Facebook.

Media Contact:

Marcia Rhodes | mrhodes@acmarketingpr.com | 480.664.8412 x15

 

Healthcare IT PR & Marketing Leader Kate Donlon Rejoins Amendola Communications

Amendola Communications, a nationally recognized, award-winning healthcare and healthcare IT public relations and marketing agency, welcomes back Kate Donlon, a “founding employee” of Amendola who worked side-by-side with Jodi Amendola to help turn the agency into one of the most successful in healthcare IT. Donlon returns to Amendola as Vice President, and will expand the executive leadership team and the agency’s content marketing, inbound marketing and digital marketing services.

“It’s such a thrill to have Kate back in the Amendola family, bringing her rare ability to strategically integrate digital, content marketing, public relations and social media into successful campaigns,” said Jodi Amendola, CEO of Amendola Communications. “As both a strategic and tactical ‘doer,’ Kate is a strong complement to our existing team. Our clients will soon be as happy as I am. Kate is, hands down, one of the best marketers—and communicators—with whom I have ever worked.”

Donlon is a seasoned communications professional with more than 20 years of experience in delivering high-performance campaigns on both the agency and client side, from start-ups to Fortune 500 organizations. She has held numerous marketing and PR leadership positions at Intel Corporation; Mayo Clinic Health System; Ulthera, Inc.; and Aptus Health, a wholly-owned subsidiary of Merck & Co.

Deeply versed in almost every marketing and PR skill set, Donlon specializes in “integrated communications” that weave together PR, digital marketing and social media, content marketing and branding, resulting in highly impactful and evocative campaigns.

Her return to Amendola is a timely one. The agency’s portfolio of healthcare and healthcare IT clients has rapidly expanded, sparked by exponential growth within the healthcare IT industry and increased demand for integrated PR and marketing programs that drive market awareness and produce quantifiable outcomes.

“I’ve always loved working with Jodi Amendola as part of the Amendola team, from the early days as part of an ambitious start up, to what the company is today—the most knowledgeable and experienced agency in healthcare and healthcare IT,” said Donlon.

She added, “Career is such a big part of my life that I have to love what I do—and with whom I work! That’s easy at Amendola where camaraderie and collaboration are the norm. It’s also gratifying to work with an agency that has such a deep and broad reach within the healthcare and healthcare IT media ecosystem. Because of Amendola’s extensive media relationships, it’s not ‘Oh, we’ll have to research that editor’ because, very likely, one of our team members has just spoken with that editor the day before.”

Donlon has an MBA in international management from the Thunderbird School of Global Management, as well as decades of business and cultural experiences throughout Europe, Asia-Pacific and Latin America. This globally-infused background brings an international perspective to her strategic counsel and integrated communications programs. In addition to an MBA, Donlon holds a B.A. in Spanish from Michigan State University.

To download Donlon’s photo, click here.

Tweet This: #HealthcareIT #PR & #Marketing leader Kate Donlon rejoins @AmendolaComm as VP. | http://bit.ly/2aLriaQ @kdonlon_PR

About Amendola Communications

Amendola Communications is an award-winning national public relations, marketing communications, social media and content marketing firm. Named one of the best information technology (IT) PR firms in the nation by PRSourceCode for four years running, Amendola represents some of the best-known brands and groundbreaking startups in the healthcare and healthcare IT industries. Amendola’s seasoned team of PR and marketing pros delivers strategic guidance and effective solutions to help organizations boost their reputation and drive market share. For more information about the PR industry’s “A Team,” visit www.acmarketingpr.com, and follow Amendola on Twitter, LinkedIn and Facebook.

Media Contact: Marcia Rhodes | 480.664-8412 | mrhodes@ACmarketingPR.com