To create custom business and communications objectives for each client, AC conducts a full discovery process, generates a strategic marketing plan, executes the implementation and then conducts a formal year end review.

To best achieve your communications objectives we create a customized, integrated communications plan to meet your company’s unique needs. The plan is based on a continual communications cycle:

Discovery

The first step in developing a customized plan is to conduct a thorough discovery process. This process allows the Amendola Communications team to understand your company’s:

Product/service offerings
Target markets
Unique differentiators
Corporate goals and objectives
Marketplace trends, opportunities and challenges

After the discovery process, we develop and implement an aggressive communications/marketing program to strategically position your company as a market leader.

Strategic Plan

Amendola Communications will develop a customized strategic plan to meet your communications objectives. Our integrated communications program incorporates industry research, our hard-earned marketing and public relations experience and a comprehensive analysis of industry opportunities that deliver quantifiable results.

Implementation

Communications is a continuous and evolving process. It’s not one person or one tactic that makes it all happen. A talented team will develop a comprehensive, multi-level program that includes a combination of print and online marketing, advertising, public relations, tradeshows and other complementary initiatives.

Our targeted efforts and strong relationships with key national reporters and industry influencers will position your company’s executives as thought leaders and visionaries on targeted topics.

Review

As part of our ongoing process, Amendola Communications will evaluate the effectiveness of the communications strategy on a regular basis to ensure that it evolves to reflect the ongoing growth of your company.