4medica Reengages Amendola Communications for Content Creation and Public Relations

MARINA DEL REY, CA and SCOTTSDALE, AZ—Nov. 1, 2017–Amendola Communications, an award-winning healthcare marketing and public relations agency, is pleased to welcome back 4medica, the market leader in moving clinical data in real time across the healthcare continuum, to its customer family. Amendola has previously served as 4medica’s public relations agency of record. In this newest engagement, Amendola will produce quality content and provide additional public relations support.

The reengagement is a timely one as 4medica pivots from being identified largely with its top ranking laboratory and imaging connectivity solutions, to broader recognition as an expert in real time clinical data integration and data management accuracy with its highly patented and innovative Big Data MPI.

“We know from experience there is no agency better suited—or more familiar with the healthcare IT space– to help amplify our positioning than Amendola,” said Gregory Church, President, 4medica.

Church added, “Jodi Amendola and her team also have a strong commitment to client service that has proven to help us quickly act on important opportunities.”

Beyond static electronic health records to true clinical data interoperability

In a diversified health IT field, 4medica has earned its position as one of the leading clinical data exchange vendors. The company has seen firsthand the need for the fluid flow of data throughout the healthcare organization, without sacrificing data accuracy, quality and security.

To that end, 4medica offers an expansive portfolio of solutions for health systems, hospitals, laboratories, imaging centers, health information exchanges (HIEs), accountable care organizations (ACOs), health plans and other diagnostic care organizations. These solutions include:

  • ClinXdata®, a powerful platform for clinical data exchange
  • 4medica Big Data MPI, which performs patient identity matching at unprecedented speed and scale
  • Revenue cycle management services to make lab orders management a revenue-generating function

All 4medica solutions reside in a highly secure cloud environment that adheres to HIPAA’s stringent data security and privacy standards. This is of particular importance for healthcare data that is rapidly becoming digital.

“We are so pleased to be working with 4medica again, a company that has been at the forefront of healthcare data’s digital transformation. We look forward to helping 4medica create and promote content that memorably articulates its value proposition to a variety of healthcare audiences,” said Jodi Amendola, CEO of Amendola.

Amendola will deliver a range of content—from bylined articles and informative briefs to press releases and award application abstracts–that highlights 4medica’s thought leadership and expertise. Amendola will also provide public relations to promote 4medica’s newsworthy events and milestones.

About 4medica
4medica provides the industry’s leading SaaS (Software-as-a-Service) big data MPI, clinical data exchange and integration platform to help healthcare organizations of diverse types create a seamless view of the patient care experience and help further drive better health outcomes. The clinical data exchange platform integrates with and builds upon disparate systems to facilitate interoperable data exchange across various care settings to promote care continuity. The cloud computing model is scalable, lower cost, maintenance-free, easy to use and deployable in a few months or less, eliminating large capital outlays or resource utilization. This is especially critical for hospitals and physician health organizations of all types and sizes. 4medica connects hundreds of institutional facilities including hospitals, health systems, physicians, laboratories, radiology centers and pathology clinics. More than 35,000 physicians use its solutions every day. Learn more at www.4medica.com and www.bigdatampi.com.

Media Contact: Marcia Rhodes | mrhodes@acmarketingpr.com  | 602-793-1561

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